ℹ️
This Privacy Policy applies to all eu9 account holders and website visitors. By creating an eu9 account or continuing to use the Platform, you acknowledge that you have read and understood this Policy. If you do not agree with any part of it, you should not use the eu9 Platform.
1 Introduction
eu9 is an English-language online casino and sports betting information platform operated at eu9.casa and directed primarily at adult residents of Malaysia and other permitted jurisdictions. In order to provide our services — including account registration, identity verification, payment processing, personalised promotions and responsible-gambling tools — eu9 necessarily collects and processes certain categories of personal information about the individuals who use the Platform.
This Privacy Policy (the "Policy") sets out, in plain and accessible language, the types of personal data eu9 collects, the purposes for which it is processed, the legal basis that justifies each processing activity, the parties with whom data may be shared, the periods for which it is retained, and the rights available to data subjects under applicable privacy law.
References to "eu9", "we", "us" and "our" in this Policy refer to the eu9 brand and its operating entities. References to "you" and "your" refer to any individual who accesses the eu9 Platform, registers an account, or otherwise provides personal data to eu9.
2 Definitions
| Term |
Meaning in this Policy |
| "Personal Data" |
Any information relating to an identified or identifiable natural person, including — but not limited to — names, identification numbers, contact details, location data and online identifiers. |
| "Processing" |
Any operation performed on Personal Data, including collection, recording, storage, alteration, retrieval, use, disclosure, combination, restriction and deletion. |
| "Data Subject" |
The natural person to whom Personal Data relates — in most contexts under this Policy, an eu9 account holder or website visitor. |
| "Controller" |
The entity that determines the purposes and means of processing Personal Data. eu9 acts as Controller in respect of the data described in this Policy. |
| "Processor" |
An entity that processes Personal Data on behalf of eu9 under a binding data-processing agreement, such as a payment-processing provider or identity-verification service. |
| "KYC" |
Know Your Customer — the identity and age-verification process required before full withdrawal and account privileges are activated on the eu9 Platform. |
| "Platform" |
The eu9 website at eu9.casa, together with any associated mobile-optimised site, application or API. |
| "Third Party" |
Any natural or legal person, authority or body other than eu9 and the Data Subject concerned. |
3 Data We Collect
eu9 collects personal data through three primary channels: information you provide directly during registration and account use; information generated automatically as you interact with the Platform; and information received from third-party service providers involved in payment processing or identity verification.
3.1 Information You Provide Directly
- Registration data: Full legal name, date of birth, gender, residential address (including city — e.g., Kuala Lumpur, Penang, Johor Bahru, Petaling Jaya or Shah Alam), email address, phone number and chosen username.
- KYC documents: Copies or images of government-issued identity documents (Malaysian MyKad or passport), proof of address and, where required, documentation confirming ownership of a payment method (e.g., a Maybank2u or CIMB Clicks account screenshot).
- Payment data: Payment method identifiers used for deposits and withdrawals via Maybank2u, CIMB Clicks, Public Bank online, Hong Leong Connect, Touch 'n Go eWallet, Boost, GrabPay, DuitNow and FPX. eu9 does not store full card numbers or full banking credentials — payment transactions are routed through certified payment processors.
- Communications data: Content of messages, emails and live-chat transcripts exchanged with eu9 customer support.
- Responsible-gambling submissions: Information provided when setting deposit limits, activating cooling-off periods or requesting self-exclusion.
3.2 Information Collected Automatically
- IP address, approximate geolocation and device identifiers.
- Browser type, operating system version and screen resolution.
- Pages visited, navigation paths, session duration and interaction logs within the Platform.
- Betting and gaming activity records, including wager amounts (in MYR), game selections, deposit and withdrawal history, and bonus-claim history.
- Cookie and tracking-technology data as described in Clause 8.
3.3 Information from Third Parties
- Identity-verification results from licensed KYC and anti-money-laundering service providers.
- Fraud-risk scores and transaction-monitoring flags from payment-processing partners.
- Regulatory sanction-list and politically-exposed-person check results from compliance data providers.
4 Lawful Basis for Processing
eu9 processes personal data only where a valid lawful basis exists. The following bases apply across eu9's processing activities:
| Lawful basis |
When eu9 relies on it |
| Contractual necessity |
Processing required to create and administer an eu9 account, process deposits and withdrawals, verify identity and deliver the services you have requested. |
| Legal obligation |
Processing required to comply with applicable anti-money-laundering, age-verification, reporting and regulatory obligations. |
| Legitimate interests |
Processing for fraud prevention, security monitoring, responsible-gambling compliance, analytics to improve the Platform and customer-support operations, provided these interests are not overridden by your fundamental rights. |
| Consent |
Processing for optional marketing communications (email newsletters, promotional notifications) where you have given clear, specific consent that can be withdrawn at any time. |
| Vital interests |
In exceptional circumstances, processing necessary to protect the vital interests of a data subject — for example, sharing data with a recognised problem-gambling support organisation where there is a serious and immediate risk to welfare. |
5 How We Use Your Data
eu9 uses the personal data it collects for the following clearly identified purposes:
- Account creation and management: Creating, maintaining and securing your eu9 account; processing login events; managing account settings and preferences.
- Identity and age verification (KYC): Confirming that you are at least 21 years of age and that the identity documents you provide are authentic, consistent and unaltered.
- Payment processing: Facilitating deposits and withdrawals via Malaysian payment methods; reconciling transactions in MYR; investigating payment queries and disputes.
- Fraud and financial-crime prevention: Monitoring for suspicious transaction patterns, duplicate accounts, bonus abuse, money-laundering indicators and regulatory sanction-list matches.
- Customer support: Responding to enquiries, complaints and responsible-gambling requests submitted via live chat, WhatsApp or email at [email protected].
- Responsible gambling: Administering deposit limits, session-time controls, cooling-off periods and self-exclusion requests; monitoring play patterns that may indicate problem-gambling behaviour; escalating welfare concerns in appropriate circumstances.
- Platform improvement and analytics: Understanding how players navigate the eu9 Platform in aggregate; identifying technical issues; improving game categorisation, payment-guide content and responsible-gambling resources.
- Marketing communications (consent-based only): Sending promotional offers, bonus notifications and platform updates to players who have opted in to receive such communications and have not subsequently withdrawn consent.
- Legal and regulatory compliance: Retaining records as required by applicable law; responding to valid requests from regulatory authorities or law-enforcement agencies.
6 Data Sharing
eu9 does not sell, rent or trade personal data to third parties for commercial purposes. Personal data may be shared in the following limited circumstances:
6.1 Service Providers (Processors)
eu9 engages third-party Processors to assist with specific operational functions under written data-processing agreements that restrict how those parties may use your data:
- Payment processors facilitating MYR transactions via Maybank2u, CIMB Clicks, Public Bank online, Hong Leong Connect, Touch 'n Go eWallet, Boost, GrabPay, DuitNow and FPX.
- KYC and identity-verification service providers that validate government-issued identity documents and perform age-confirmation checks.
- Anti-money-laundering and sanctions-screening providers.
- Customer-support platform providers facilitating live-chat, email and WhatsApp communication channels.
- Platform analytics and hosting infrastructure providers operating under appropriate data-security standards.
6.2 Regulatory and Law-Enforcement Authorities
eu9 may disclose personal data to competent regulatory authorities, law-enforcement agencies or courts where required to do so by applicable law, a binding legal order, or in connection with the prevention, detection or investigation of crime.
6.3 Responsible-Gambling Organisations
In exceptional circumstances where eu9 has reasonable grounds to believe that a player faces a serious and immediate risk to their welfare due to problem gambling, eu9 may, in accordance with applicable law and with appropriate safeguards, share limited relevant information with a recognised, professional responsible-gambling support organisation.
6.4 Business Transfers
In the event of a merger, acquisition, asset sale or corporate restructuring involving eu9, personal data held by eu9 may be transferred to a successor entity, subject to that entity assuming equivalent data-protection obligations under this Policy or a materially equivalent replacement.
7 Data Retention
eu9 retains personal data for no longer than is necessary for the purposes set out in this Policy, subject to the following general retention guidelines:
| Data category |
Indicative retention period |
Rationale |
| Account and registration data |
Duration of account + 5 years after closure |
Regulatory record-keeping and dispute-resolution obligations. |
| KYC documents |
Duration of account + 5 years after closure |
Anti-money-laundering compliance obligations. |
| Transaction and payment records |
7 years from date of transaction |
Financial record-keeping and audit requirements. |
| Customer-support communications |
3 years from date of interaction |
Quality assurance and complaint-resolution purposes. |
| Marketing consent records |
Until consent withdrawn + 2 years |
Demonstrating lawfulness of marketing communications. |
| Platform interaction logs |
Up to 13 months (rolling) |
Analytics, fraud detection and responsible-gambling monitoring. |
| Self-exclusion records |
Duration of exclusion + 5 years |
Responsible gambling compliance and welfare protection. |
After the applicable retention period has elapsed, eu9 will securely delete or anonymise the relevant personal data unless a longer retention period is required by a specific legal obligation.
8 Cookies and Tracking Technologies
eu9 uses cookies and similar tracking technologies (including browser local storage and session identifiers) to operate the Platform effectively, maintain session security, detect fraud and understand how players engage with Platform content.
8.1 Types of Cookies Used
- Strictly necessary cookies: Essential for Platform operation — session authentication, security tokens and load-balancing. These cannot be disabled without disrupting core functionality.
- Functional cookies: Remember your language preferences, display settings and account options to improve your experience across sessions.
- Analytics cookies: Collect aggregated, anonymised data about how visitors navigate the eu9 Platform, helping us improve content structure and game-guide accuracy. No individual is identifiable from this data.
- Security and fraud-prevention cookies: Assist eu9's systems in detecting unusual patterns, duplicate login attempts and bot activity that may indicate fraudulent or abusive behaviour.
8.2 Managing Cookies
You may manage cookie preferences through your browser settings. Disabling cookies categorised as strictly necessary may prevent you from accessing authenticated areas of the Platform. eu9 does not currently deploy third-party advertising or retargeting cookies on the Platform.
9 Your Rights
Subject to applicable law and certain legitimate limitations, eu9 players and website visitors hold the following rights in respect of their personal data. To exercise any right, contact eu9 in writing at [email protected] (plain text — not a clickable link).